Ezra | User-Centric Product Strategist & Designer

Product + Visual Designer with 9 years of experience building design systems and experiences that scale, from 0 to 1 and beyond. I thrive in fast-moving, startup environments, turning complex challenges into simple, connected products

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Kiosk Redesign

MenuSifu · Ordering Experience

Redesigning a kiosk used by 6,000+ cafés to make ordering faster, clearer, and more human.

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Roundtable Platform

Search Feature · Design System

I revamped Roundtable, a non-profit education platform connecting expert educators with hobbyists, by improving the user experience and enhancing search functionality to let their users discover the perfect courses for them.

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WoodSpoon App

Website · Mobile App

WoodSpoon is a food delivery platform that connects home cooks and eaters. This chef app lets home cooks upload their dishes, create their storefronts, and start their home-based businesses, all while WoodSpoon takes care of the operation and logistics.

Chef Onboarding Flow Revamp

Enhancing Chef Acquisition: A Case Study of WoodSpoon's Onboarding Flow Revamp

Other Projects Links

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Interested in working together? Get in touch!

Contact

(347) 626-8265

xiaezra@gmail.com